Welcome to the Mature Marketing Association
The Mature Marketing Association (MMA) is a UK-based membership organisation which promotes the concept and benefits of 'mature marketing'.
MMA members include academics, advertising & marketing agencies, businesses, charities, consultants, marketers and researchers.
We share a belief that the ageing population presents a unique set of marketing challenges and opportunities which, if addressed correctly, can benefit business and consumer alike.
If you are interested in joining us, or working with one of our members, please read on.
The first-ever Mature Marketing Summit took place on 30th June. Read all about it here!
4th March 2014: MMA announces major conference to be held in London on 30th June - the Mature Marketing Summit.
17th February 2014: MMA announces free members event to take place on March 12th. Details here.
29th January 2014: MMA Newsletter, announces dates of AGM and Conference. Details here.